Integrated Campaign: Branding / Annual Report, Brochure, Invitation / Advertising
AGF Asset Management is a member of Allianz Global Investors.
80 Billions Euros in financial assets.
Challenge To promote AGF Asset Management activities with the financial institutions and potential high-end private customers, while focusing on harmony in financial growth.
 
Solution Stuck with the brand core values, with inspiration from the logo.
Used sophisticated botanical images to show a natural and soft growth.
Used the portraits of AGF experts to build an image of excellence and service.
 
ResultA long-lasting campaign, which was used for 3 years in various media channels (brochure, ads,...) and is still used today by Allianz for the Asset Management.