Integrated Campaign : Corporate Branding / Reports, Brochures, Invitation,etc.
Sodexo, a world leader in Food and Facilities Management Services.
A 14.7 Billion Euros turnover in 2008-9, in 80 countries, for 50 million customers
ChallengeTo demonstrate the Sodexo philosophy: "Making everyday a better day" and to promote its worldwide relevance. To apply this communication concept to all Sodexo corporate tools.
 
Solution Return to the core essence of the brand: through a series of smiling and confident faces, we demonstrate the benefits Sodexo gives to people's lives and put focus on the international/universal dimension of the brand.
 
ResultThe jury of the Top Com was enthusiastic about the strength and simplicity of the message and rewarded the campaign with a Corporate Gold Top Com (2008).